Video commentaries

Audiovisual media is on the rise and opening up new possibilities for information transfer in investor relations, ESG– and corporate communications. Video commentaries let you even better transport your messages and comment on current issues compared to traditional company news – through word and behavior in an authentic way.

In addition to traditional company announcements, telephone conferences and webcasts, video commentaries are an ideal alternative for giving investors and analysts an understanding of the company’s development beyond the written word.

In many situations, it is a good idea to comment on your own company report through video commentary or a video interview. Sovereignty over the interpretation remains with the company; questions and answers can be approved and the interview will be published only after final approval. Another advantage should be noted: the importance of audiovisual content is growing, especially in the age of social media. It often gets much more attention than traditional company reports, thus increasing the chances of a wider range for your company news.